NewReleaseTuesday.com Launches New Christian Music App for iPad and iPhone

NewReleaseTuesday.com (NRT), the largest Christian music site online, continues to push forward in mobile app development with the announcement of the site's third application, “NRT Weekly,” designed for Apple’s industry leading mobile iOS platform. The app is available now as a free download through Apple’s iTunes Store and is optimized for the iPad as well as available for the iPhone and the iPod Touch. The app was developed in partnership with Word Entertainment—an entertainment company that represents some of the top names and brands in Christian music—and will feature exclusive ads throughout NRT Weekly, highlighting the latest projects and messages from Word Entertainment, as well as various national awareness campaigns throughout the year.

“NRT Weekly is the culmination of the hard work our entire team has done over the past five years as we've sought to build the best Christian music site online,” states NRT founder, Kevin McNeese. “Our previous app, NRT Mobile, is more informative and static, connecting to our massive Christian artist and album databases, whereas NRT Weekly is a content rich app, updating every Tuesday with new content to explore. It is a natural progression of what we do and a great way for the casual, or even hardcore, Christian music fan to quickly digest the latest that NRT and the world of Christian music has to offer each week."

Adam Zinke, Director of Online Marketing at Word Entertainment, said, “As an entertainment company, we are always looking for ways to expand our reach through new and innovative technologies. NewReleaseTuesday.com has once again delivered a well-designed mobile experience for the Christian music fan. We are honored to be a part of this vision and help drive it forward."

Released almost three years to the date since NRT Mobile’s launch—which has since been downloaded more than 85,000 times—NRT Weekly seeks to dynamically share with fans what's new in Christian music each week. Through exclusive content, special features and rich media, Christian music fans will be able to explore new releases, watch the latest music videos, connect with their favorite artists and read interviews and other exclusive content found nowhere else.

In addition to the latest information on new releases, NRT Weekly will give users mobile access to the site’s popular new release schedule promoting what's releasing in future weeks as well as connecting fans to NRT Radio, a 24/7 Christian Music radio station that plays over 8 hours of new music with zero repeats.

“It's been my experience that God will bring together the right team in His timing,” says McNeese. “We feel that NRT Weekly aligns perfectly with Word Entertainment's mission to reach music fans in a dynamic and innovative way. One of NRT’s main objectives is to introduce people to music that changes lives and NRT Weekly will be a true extension of that vision for both companies. With over 25 billion applications downloaded through iTunes, and the recent release of the third generation iPad, there is huge potential to bring positive music to this platform, and I can’t think of a better partner than Word Entertainment to help us bring this application to market.”

"We are truly approaching this as an evolution of the digital magazine," continues McNeese. "NRT Weekly is designed for quick consumption and updated for free every single Tuesday with content you can't get anywhere else. We can't wait to connect with Christian Music fans in this way.”

More information about NRT Weekly, along with the long-awaited launch of NRT Mobile for the Android platform, can be found at newreleasetuesday.com/nrtmobile.